Search is the front door to UX
Doors are our common language for passing into a place for commerce, socialization or pleasure. Passing from one experience to the next. Doors are our refuge at the end of a long day, they are the start to every work day, every meeting, every meal.
“Search is the closest thing we have to a front door, yet it is so often forgotten in the design of user experiences.“
Our digital world is becoming more and more like a real place, where we spend our time rather than a tool that we use and put down. This short talk for Search Love Boston 2013 covers some ways in which user experience and search professionals can better work together to make the internet a better place.