The Doldrums between Why and What
Clarity doesn't always equal ease. Sometimes knowing and understanding your goals opens the flood gates of possibilities to reach those goals.
Intention and Goal Setting
What does “Good” mean?
Good is a subjective concept. Thats an empowering and terrifying realization in many projects.
“Make Something”
Communication is key, but if that communication doesn't come across the way you intended your audience may be prepared for a different conversation.
What I learned this semester
The one where I share my lessons learned from teaching IA to undergraduates at Parsons.
Aim to be listened to, not just heard.
Advice to those working in the marketing world about how to listen to users to make better business decisions.
Make the unclear, clear
Advice to the agency world on the role of clarity in providing a good user experience.